Developed for Npower’s support of children’s grass roots cricket, our Urban cricket set is a unique set of cricket equipment that makes it possible to replicate real cricket but in the street. The concept came from the way cricket is played in Asia and involves a blow plastic bat that was designed and moulded to feel like a real bat. The set also has a low pressure ball that can be wrapped in tape to bounce like a real cricket ball. This set can be seen in action at English test match grounds on test match day and is a part of Npower’s visibility, sponsorship and marketing surrounding test cricket in England

 Taking a brand that has a really positive image in its own market place and adding the elements of fashion lead garment design has really made our client see the benefits of great graphic design. Logo develop new graphics for the client and present our own take on their brand. The result? people wear the garments, the client gets valuable brand exposure and hightened brand perception.